My hairdresser gave me a lesson in behavioural science
As a financial consumer behaviour consultant and researcher, I spend 90% of my life thinking about decisions that I, and those around me, make. So
As a financial consumer behaviour consultant and researcher, I spend 90% of my life thinking about decisions that I, and those around me, make. So
Not just the usual week off but one where you can switch your phone off. Where the emails don’t pile up ready for your return.
It’s easy to think of your ‘advice offering’ (i.e. what clients pay you for) as one single thing. After all, for every client you have:
Have you ever had a great meeting with a prospective client, only for them to (try) to put all your great advice into practice, without
Anxiety, not surprisingly, has a bit of a bad rep. At best, it’s associated with a nervy stomach and a sleepless night. At worst, it
Recently, I became a member of a secret club; one I hadn’t even realised I was joining. I don’t normally set an alarm on a
I have a confession. I haven’t been to the dentist for about two years. …ok, three years. I know I should, and I will soon
Have you ever been to a teppanyaki restaurant? For those who aren’t familiar, ‘teppanyaki’ is a style of Japanese cooking, where various meats, fish, and
People know they need to make better financial decisions. But there’s a big difference between knowing something should be done and actually doing it. For example.
We irrational humans have fears and anxieties – some of which are more common than others. For example, glossophobia – the fear of public speaking and dentophobia – the fear of dentists.
But some of the situations that provoke fear and anxiety are often overlooked, ignored, or simply not understood. I propose that anxiety around engaging with a financial adviser is one such case.
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